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Crafting Words
Optimizing
Intelligence

Working at the intersection of content writing, editing, and AI operations to shape clear, reliable, and impactful language.

Tulika Raj
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RLHF SPECIALIST — CONTENT STRATEGY — AI TRAINING — EDITORIAL LEADERSHIP — PROMPT ENGINEERING — SEO MASTERY — TEAM MANAGEMENT — 
RLHF SPECIALIST — CONTENT STRATEGY — AI TRAINING — EDITORIAL LEADERSHIP — PROMPT ENGINEERING — SEO MASTERY — TEAM MANAGEMENT — 

Content
Prompts
Intelligence

I am a Content Writer and Editor with over six years of experience crafting clear, engaging, and high-quality content across diverse domains, including Finance, Education, Digital Marketing, Lifestyle, and more. With a strong foundation in writing and editing, I specialize in creating SEO-friendly long-form and short-form content while maintaining a sharp editorial eye for accuracy, consistency, and tone.

Over the years, I have worked extensively on LinkedIn posts, landing pages, website content, blogs, and brand communication for leading clients such as SBI General Insurance, ICICI Bank, Kotak Mahindra Bank, Angel One, and others. My work focuses on translating complex information into reader-friendly narratives that align with brand voice, business goals, and audience intent.

Core Capabilities

AI Training

Content Writing

SEO Mastery

Team Leadership

Timeline

Professional History
APR 2024 - PRESENT

SoftAge Information Technology

AI Operations

I bring hands-on experience in prompt curation across multiple domains and real-world use cases. My work includes RLHF (Reinforcement Learning from Human Feedback) projects for Perplexity, where structured human feedback was used to improve response quality, reasoning accuracy, and overall model alignment.

Beyond RLHF, my experience spans writing prompts for photo datasets, auditing prompt datasets for quality and consistency, and participating in model testing across varied scenarios. Dataset recording was also carried out on the in-house platform SROT as part of structured data creation workflows. Additionally, I contributed to Action Model training for General Agents, covering diverse use cases such as Shopping, Entertainment, and UI Designing. This work also involved creating specialised prompt datasets for CAD models, with an emphasis on precision, structure, and task-specific outputs.

SEP 2021 - PRESENT (FREELANCE)

Qrius

SEO Content Writer

I have extensive experience in writing a wide range of blog formats, including in-depth explainers, SEO-driven articles, and insight-led content. In addition to blogs, I have worked across multiple content formats such as Quora answers, LinkedIn posts, website content, award nomination write-ups, video scripts, and leadership communications, including chairman’s messages.

My client portfolio includes well-established brands such as Angel One, Bajaj Finance, Bajaj Markets, Kotak Mahindra Bank, SBI General Insurance, and ICICI Bank.

APR 2023 - DEC 2023

Diverse Media

SEO Content Writer

Wrote high-performance finance blogs for Fi Money covering credit cards, tax, and stock markets. Produced top-ranking SEO articles through strategic keyword integration.

JAN 2023 - DEC 2023

WhitePanda

Content Writer

Created long-form content (2000-3000 words) for Kotak Mahindra & Policybazaar. Ensured zero errors through rigorous proofreading and adhering to strict brand guidelines.

MAR 2022 – DEC 2022

Pepper Content

SEO Content Writer

Authored long-form (1500 to 1800 words) articles across entertainment and technology. Optimized SEO by revising existing blogs with relevant keywords. Additionally, proofread all written articles.

SEP 2021 – FEB 2022

Write Right

SOP & LOR Editor

Edited and proofread more than 500 of SOPs & LORs of students who were applying for higher studies (MBA, PhD) to reputable international universities. Students got admissions in several universities as a result of well-crafted SOPs.

Selected Works

The Archive.

Education

Masters in Fashion Management

NIFT Patna | 2018-2020

Bachelors in Mass Communication

JIMS, New Delhi | 2013-2016

Technical Proficiency

SEO tools Writing Tools Prompt engineering RLHF Dataset validation